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David Ahrendts


In our digital world today, getting connected has never been more important, or more complex. The need for smart, intelligent, attractive content creators, able to make memorable content that might just change something has never been greater. It’s what we look for in any prospective client. And it has been my privilege to connect with many of those people who have become clients with great success in my more than 20-years with Napoli Management Group.

A couple of years ago, I toured the Marconi Museum in Cape Cod, where everything in radio began with Morse code operators “talking” to ships at sea. People were amazed that these signals would connect through the air. And that was 1905.

When I was a kid growing up in the Midwest, I was fascinated by shortwave radio, listening to broadcasts from all across the planet — the BBC, CBC and the mysterious Radio Moscow. A little later, in my time with ABC News in Chicago, I was just as fascinated when we connected a transcontinental KU-band video path from the East coast to the West coast.

And in my first job in radio news while still in college, it was just amazing to me to see the people connections being made because of our work at a little 1000-watt AM radio station. Getting connected is what it’s all about then and today more than ever!